In marketing circles, Google Ads are quickly gaining popularity. If you have not heard of them before, you have at least seen them. How so? Do a quick google search for a service right now. For example, you can search “carpet cleaning,” and you’ll see the...
You’re armed with a great idea. Now you just need a solid business strategy to get your product off the ground. Not sure where to start? Well great news – you’re in the right place. Gaining Momentum The first step to any great business plan is a great idea....
Digital marketing is a great way to get your brand out there for your potential customers to see. If you have a digital marketing strategy, part of it probably involves building audits. If only there were a way to make it a lot easier for...
Gazing out over the calm blue waters of your favorite lake… Beholding the beauty of a brilliant sunset, bursting with color… Looking deep into your loved one’s eyes… Color is a foundational part of life. So much can be communicated with a simple color scheme. Emotions. Memories. Smells,...
Brands are absolutely everywhere — so what makes some more memorable than others? According to a study, 77% of brands could stop existing entirely and nobody would really notice. And that number is growing. So what’s the key to developing a brand that people do...
In this day and age, it’s nearly impossible to have a thriving business without a solid social media presence. But your digital profile is so much more than a place to share pictures or status updates. Social media is a space where you can connect...
We hear a lot about the importance of analytics on social media. This data tells the story of how well your content is performing. One of these analytics that may come to mind when you think about social media is your follower count. This number...
It might seem like every creator you follow has a newsletter right now — and for a good reason! Sending recurring, themed email newsletters is a great way to keep your audience up-to-date and engaged with your content. Emails have always been a successful form...
It’s no secret that social media is a major tool for getting your ideas and products out in the world. In fact, an estimated 50% of sales across 14 leading industries come from social media. There’s so much that goes into developing the perfect social...
When you’re in the midst of developing your new brand, a very important question might cross your mind - how do you want people to think about you? And this is one of the most vital decisions you’ll make during your development process. Also known...
