The HR Source believes that long term professional relationships result in happier clients, better business, and mutually-beneficial partnerships. By providing individualized attention focused on each client’s needs and tailoring a best practices solution, they focus on quality, not quantity.
LOGO DRAFTS
THE PROBLEM | EXPANDING TO ALL
With the introduction of a small subdivision focused on diversity, The HR Source needed a brand identity system and logomark that would give this subdivision a professional yet distinctive mark to use, both with the main division and alone.
THE SOLUTION | A BRIGHT NEW MEMBER
After creating a primary and secondary logomark for this subvision, we chose four welcoming colors and designed business cards for the Diversity & Inclusion Services Group members to use, leaving them with a bright and encouraging badge to wear proudly to their audience.
BRAND STANDARDS
ICONOGRAPHY
BRAND COLORS & TYPOGRAPHY
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