The Top 5 Reasons Your Website Should Use WordPress

WordPress is one of the most popular content management applications on the web today. Here are the top 5 reasons why you should use WordPress for your company’s website.

1. WordPress is a great Content Management System

A content management system is a tool that helps you manage the creation and updates to web pages on your web site. This system is designed to make it easy for non-technical users to add, edit and manage a website. This means WordPress takes care of a lot of “behind the scenes” work such as generating the navigation links, making content searchable and indexable, keeping track of users, their permissions and security settings and so much more. Having everything in one spot and allowing you to change these items with a click of a button makes managing a site very easy.

2. User-Friendly 

WordPress makes adding new content to your website simple and fast. It is very easy to use and saves you valuable time and money by allowing you to change content without having to hire a web designer. WordPress can handle multiple authors, specialized content types, and pretty much anything a user would expect from a CMS. Because the interface is so simple, almost anyone can use it. Some basic training should be something to look into, however, you do not need advanced training to actually use the software.

Before WordPress became such a popular CMS, it was  developed for non-tech bloggers. Because of this, most of the user-interface components are user-friendly. There is also manuals available for you to easily learn how to use WordPress, not to mention endless forums online where you can ask others. Chances are, once you run into an issue, so has someone else.

3. Cloud-Based & No Code

WordPress can be be accessed for free on any computer. This means you can login anywhere there is an Internet connection and update your website. This can be very convenient, as you can access your site from home, work, or even while traveling. WordPress also doesn’t require any HTML editing software, unlike programs such as Adobe Dreamweaver. You can create a new page or blog post, upload images, documents, or format text—all without touching any additional HTML software. It makes managing a website much easier for those who don’t have a background in web development.

4. Search-Engine-Optimized

Google loves WordPress! The clean and simple code behind WordPress makes it easy for search engines to pick up on a site’s content. This means your site will appear closer to the top of a search engine. Each page or blog post can have it’s own meta tag keyword, allowing you to enhance your search engine optimization even further. Dont know anything about meta tags? NO PROBLEM. You can download plugins to help boost the SEO of your site.

5. Real Time Changes

With it’s ease of use and endless accessibility, WordPress gives you control of nearly every aspect of your site. You can add new content, edit old content, change the menu, change the layout. or add functionality. You can preview any changes you have made to test them out and once you hit “PUBLISH”,  the changes you made are live for the world to see. There are no time lapses and no having to upload files to a server and wait for the files to go live.

Still not convinced? Here are a few more reasons why WordPress is awesome.

WordPress offers a wide variety of plugins to help you add functionality to your website. Some examples of what you can do are add photo galleries, sliders, shopping carts, forums, maps, and more.  They are easily searchable, and take one-click to install. When you think about all of these features, your WordPress site can grow with your business.  You can always easily add new features, switch to a new theme without redoing your entire site, and update your content as often and you would like. And if you do not have a large budget now, you can always pay for what you need. You can set up your own self-hosted WordPress site having paid for only a domain name and hosting, and you can then utilize free themes and plugins to get started. However, if you do decide to invest some money in premium products, or have interest in cerating a custom site, that option is always there. WordPress is the most common CMS in the world! It is used by 73 million websites as of May 2012 (WordPress Stats) and it holds the largest market share in the CMS market. Many popular websites you visit on a daily basis are Worpress sites and you may not even know it. Check out a list of sites here.

For more information about WordPress, or if you’d like to make an account, click here.

-Stay Creative